Intercultural Conference
 
Session Title: National Psyche and the Business Mindset: The Israel Example
Presenter: Gad Cohen

Our experience has shown that in Israel, more than other countries, national heritage, geopolitics and societal transformation have a dramatic effect on business culture and communications. Consequently, throughout fifteen years of managing US-Israeli business processes, we have exposed American executives to the content and phenomena of Israel’s collective psyche as a methodology for increasing insight, preempting conflict and achieving cultural harmonization within the intercultural interface.